Two short months before the MacWorld 1989 Radius approached Form and Function about doing "something" for the imminent roll-out of their RadiusTV video tuner and capture system. How they came to be two months from one of the major trade shows w/o a demo in their pocket remains a mystery, but at our door they were knocking and didn't blink an eye at the estimated $30K all-hands-on-deck budget. VP of Marketing Ed Colligan was particular taken with our notion of using the traits of their new hardware to demonstrate itself, which we wrapped in a metaphor of a room. Desktop Publishing - became a toaster/appliance
A room scattered with objects
represented different target markets Radius identified:
Education - becomes an electronic lesson book
Entertainment - flies over to a stereo television
Financial
Services - a brass bankers lamp
Choosing the brass banker's light brought the user zooming and looming over the lamp as it transformed into a financial services / stock analysts workstation. This allowed the presenter to discuss such features as how RadiusTV could capture closed caption text for analysis and real-time scanning manipulations, and others features Radius marketing cared to emphasize.
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We discovered
a lot through
this and other trials by fire. In retrospect the 3D work done
on this project
directly informed the development of Wraptures texture
libraries a year later.
Good times... >sigh< good times.
"RadiusTV - A Room With Many Views" crew :
Ed Colligan - Radius Marketing
Jonathan Gibson - Producer/Art Director
Jennie Gale - Scripting Lingo
Joe Sparks - 3D artist
Donald Graham - 3D artist /animator
Fred Lewis - 3D modeller /animator
Karl Jensen - Artist
Al Agius-Sinerco - Music